At OMS, our values are essential to who we are and what we do.


Constant Learning

  • We are curious and open-minded.

  • We are passionate about understanding – in our work and in our lives.

  • We strive to be valued thought leaders for our industry, bringing expert perspective and innovative thinking to every engagement.

Respect for Individuals

  • We see research respondents as unique human beings – not “pieces of sample.”

  • We help our clients not just to understand their audiences, but to empathize with them.

  • We respect each other and our clients as individuals – and believe the individuality of every team member makes for a stronger team.

Higher Standards

  • We deliver every time – on time.

  • We specialize in proprietary innovative methodologies.

  • We tell the truth, do so with clarity, and deliver learning with impactful storytelling.

Business Impact

  • We are passionate about our client's business and see their goals as our own.

  • We go beyond information to provide our clients with deeper insights that drive smarter action.

  • We are committed to building products and methodologies that shape the future of our industry.